Attention students! The prudsys Data Mining Cup kicks off for the 17th year in the spring of 2016. Starting on 6 April 2016, international student teams will put their skills to the test competing in a practical task about intelligent data analysis. Cash prizes and recognition await the winners at the prudsys personalization summit 2016 in Berlin.

For 17 years, the Data Mining Cup (DMC) has been successfully bridging the gap between theory and practice in intelligent data analysis. Every year in spring prudsys AG, a company specialized in real-time personalization, calls on students from all over the world to compete in a trial of intellectual strength. Thousands of participants have answered the call. In 2015 the DMC competition set another new record for the number of participants: 188 teams from a total of 153 universities from 48 countries took part.

The dates for 2016 have now been set: Starting 9 March 2016, interested students can register their team online for the 2016 competition. The DMC competition kicks off on 6 April 2016 with the announcement of the task and ends six weeks later on 18 May 2016 when the solution is submitted. Prizes will be awarded to the winners on 28–29 June 2016 at the prudsys personalization summit 2016 in Berlin.

The DMC is a team competition. Each educational institution (university, technical university, vocational university etc.) can have two teams. The top ten teams will be invited to Berlin for the awards ceremony. At the prudsys personalization summit, the leading event for news and trends in dynamic omni-channel personalization for retail, students have the chance to exchange ideas with industry experts, and to network to secure internships, final projects and to enter the workforce.

Costs for travel to and accommodation in the vibrant metropolis will be covered by prudsys AG for the national and international teams. The top three teams will also receive prize money: first place €2,000; second place €1,000; third place €500.

Details of the task will be published on 6 April 2016.